Advertising plans bring shoppers into stores. But, what’s the plan once they arrive? Increase business with In-store Communication Technologies! Incorporate Tango’s integrated suite of in-store communication technologies to help your sales team convert more shoppers to buyers, increase average sales, create better in-store customer experience. The in-store customer experience plan is as valuable as an advertising plan. Develop an in-store plan with Tango incorporating remote managed and hosted audio, visual and interactive technologies. Create a better shopping experience. Improve over-all store performance. Deepen a shopper’s interaction and interest. Educate both shoppers and sales staff. Add excitement throughout the store with site, sound, motion and emotion. Tango in-store communication solutions integrate outside advertising with the inside of the store experience at the point-of-shopping and purchasing.
Tango In-Store Digital Signage
Digital signage solutions convert HDTVs into entertaining, informational, interactive and engaging selling platforms throughout a store. Tango digital signage adds motion, movement, emotion and excitement through video, motion-graphics and special effects. Tango’s remote hosted and managed solutions make the program easy for stores. Tango’s multi-zone video and motion graphic presentations deliver product education and incentive messaging to enliven and invigorate the shopping experience. Sales staff are exposed to important educational and sales information as well.
Demo Link: Mattress 1st Digital Signage Multi-zone Demo
The Power of In-Store Digital Signage
- Your Silent Salesperson: 68% of customers believe that signage reflects the quality of a business and their product.
- A Better Trained Staff = Better Sales and Profits: a key function of digital signage is employee training.
- Increase in Total Purchase: 1 in 5 people make an unplanned purchase after seeing an ad via digital signage.
- Visual Imagery Sells: 4 out of 5 brands noticed up to a 33% increase in sales when customers view specially tailored messages on in-store digital signage.
- Digital Signage is Your In-Store Banner Ad/Pop-Up: 74% of purchase decisions are still made in brick-and-mortar stores. Providing in-store customers with relevant messaging is imperative to increasing your sales and customer satisfaction.
Overhead & on-hold music with custom-produced messaging. Good in-store music keeps people shopping longer. Custom-produced, over-head, in-store messaging increases shopper interest and incents purchases. Tango’s in-store music solution includes monthly custom-produced messages interspersed throughout contemporary any-style channels of music. Tango’s remote managed and hosted solution is easy to install, use and includes custom message scripting and production. Ensure the store brand is supported by purposefully selected and, importantly, licensed music. Leverage Tango custom recorded audio messaging to communicate incentives and offers, while supporting the organizational “attitude, tone and style”. Ensure customer on-hold experiences are also consistent, support the store brand, introduce store services, incentives and include cool, fun to listen to music.
Storio is an in-store audio and visual guide platform and mobile web app for brands and retailers who want their customers’ in-store shopping experience to be as emotionally engaging, personalized and friction-free as possible. With Storio, shoppers use their own smartphone to hear professionally produced stories behind the products they’re most interested in - and YOU control which stories they hear! In-store labels and signage make it all easily accessible, and with 8 of 10 Americans owning a smartphone these days, Storio isn’t just the perfect way to improve their shopping experience, but your sales, customer satisfaction and brand loyalty too! Implementation is a snap, with no new hardware or software to install, so you can be up and running immediately. Help your sales team inspire and motivate shoppers with stories about the products and manufacturers in your store.
Take control of the in-store shopping experience, improve the customer experience and the positive results will include increased in-store conversions and larger sales.